North of the Border Bike Shop is Home to 1st Ever ZOIC Concept Shop

North of the Border Bike Shop is Home to 1st Ever ZOIC Concept Shop!

ZOIC, a local San Diego bike clothing company, has its own home in our new shop! Come browse their dedicated space to find original styles and unbeatable deals. From the unrivaled Ether short to the killer comfort of the Orion Hoody, the shop promises to be a showcase for both main line and hard-to-find Men’s, Women’s and Kids’ styles from ZOIC.

ZOIC offers fresh, functional styles for anyone who rides a bike, from entry level riders to downhill deviants and from back road tourists to urban commuters. ZOIC fuses innovative fabrics and versatile features with performance-driven designs, setting the tone for stylish cycling clothing on trails and on pavement.